Rebranding Stories
Rebranding Stories
B-Line
Icons that stand out
B-Line is a company founded with the intention of reviving some of the icons of Italian design, to which it adds a collection under its own name signed by Italian and international designers.
We have been involved by the design consulting studio Umbrella, which sees us as the right partner to fine-tune communication tools ahead of the 2017 Salone del Mobile
Destination Milan
We work to raise the perception of the image of B-Line, a design company that among its designers can include big names such as Joe Colombo. Image style and graphics are the first areas of intervention.
Toward a publishing series
The layout developed for the catalog update, with the new images and information organized in a clear and usable manner, becomes a guide for those that will follow, in a three-year project that gives birth to a publishing series.
From our partnership with the Umbrella studio and B-Line originate communication tools up to great design products.
Those who have worked with us
art direction and design consultancy
photographs
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